ABOUT
Sky has tapped a new medium to promote the release of supernatural crime thriller The Rising by projecting a holographic apparition on the shores of Derwentwater in the Lake District. Sky turned to hologram specialist Kaleida to pull off the visual feat, summoning a three-dimensional apparition from strategically-placed lasers and transparent gauze.
WHAT WE DID
We created a ghostly apparition on the shores of Derwent Water in the Lake District. The spooky sight perplexed passersby out for an early hours stroll, with an ethereal apparition appearing to rise from the water in a shroud of fog before mouthing the words: “Come find me.”
CLIENT
Sky
AGENCY
Fever PR
RESPONSIBILITIES
Lead Production Company
ROLE
Content Creation, Event Design, Projection, Staging, Installation
LOCATION
Derwent Water. The Lake District, Cumbria, UK
THE RISING
April 2022 - Derwent Water, The Lake District, UK
Imagine More
We work with our clients rather than just for them. We are an ideas lab and no matter what your project we are here to talk.
Contact Us
© 2022 Kaleida (a division of 12th Battalion Productions Ltd)
London
5 Willoughby Street
London
WC1A 1JD
Toronto
229 Niagara Street
Toronto
ON M6J 2L5
Berlin
Sony Center
Potsdamer Platz
Kemperplatz 1 Berlin 10785
General
Info@wearekaleida.com
Europe, MiddleEast & Asia:
+44 2032 872997
US, Canada & South America:
+1 (347) 329-5240